Frameology
Dulux and Frameology – a partnership delivering the perfect finish for new luxury homes.
Frameology is raising the standard for high-end home construction in Brisbane, delivering architecturally designed homes with a strong focus on detail, quality and consistency. In March 2026, the business partnered with Dulux under a preferred supplier agreement, formalising a long-standing relationship and bringing greater control to one of the most important elements of any build – the finish.
As a boutique, family-run builder, Frameology is known for excellent craftsmanship, delivering 4 – 6 projects per year. The team have also completed many outstanding renovation projects, earning praise across the design industry for their incredible work in preserving and uplifting heritage features on traditional ‘Queenslander’ homes.
A natural alignment
With builds starting from $1.5 million and multiple Master Builders awards to their name, the team at Frameology are highly selective in the products they use. “Frameology were already using Dulux products extensively in every project,” says Dulux Business Development Manager, Simone Gillies. “In an effort to achieve stronger brand alignment with premium suppliers, they reached out to me to discover more about the preferred supplier agreement.” “Now we closely collaborate, working together to achieve the very best finishes on all their new builds and renovation projects.” The agreement covers Dulux Decorative Paints as well as Dulux Acratex systems for interior and exterior specifications.
Greater support, better results
"Dulux is a trusted brand that has been around for a long time and the product support has always been great. Now, this formalized agreement means we have extra support from Simone, including custom specifications for each project and on-site inspections if we happen to spot any issues with the quality of the finish. I was certain this would be a good relationship and something that adds value to my business."
Matt Grieve - Founder & Director of Frameology
Smarter building through data
With Dulux fully integrated into every project, Frameology can deliver homes that meet design intent and perform over time. As the business continues to grow across Brisbane and South-East Queensland, the partnership ensures every project is backed by the right products, the right support and a shared commitment to excellence.
“We always want to see where we can improve, and this new agreement with Dulux allows us to track paint supply more closely."
Matt Grieve - Founder & Director of Frameology
Quality that last
While much of the benefit happens behind the scenes, the impact on clients is clear. With Dulux fully integrated into every project, Frameology can deliver homes that not only meet design intent but deliver superior performance over time. The result is a smoother building experience, greater confidence in the outcome, and an enduring, premium finish that reflects the quality of the home.
As Frameology continues to grow across Brisbane and South-East Queensland, the Dulux partnership ensures every project is backed by the right products, the right support and a shared commitment to excellence.
Backing the experts
We leverage our deep expertise to support architects, interior designers, builders and engineers to design and build with confidence. More than 100 years of experience and an unrelenting focus on quality and innovation allow us to back the experts with premium products, industry-leading service and trusted advice.
